SiteWash™ from Technical SEO Service

Technical SEO services Drive in dirty.
Roll out ranking.

Think of it as a car wash for your website. You hand us the keys; we run your site through a full technical wash (speed, crawlability, schema, security, structure) and hand it back spotless, lightning-fast, and built to rank. No auto-generated PDF audits. Real fixes, same sprint.

sample-site.com Sample report
-- Health
Grade -

Sample layout. Enter a URL above and hit Wash it to see the format.

0 critical 0 warnings 0 notices
Performance--
SEO & crawl--
Schema--
Security--
Run a free scan See the wash menu
Every wash checks, at minimum
Index coverageRedirect chainsCore Web Vitals
Core Web Vitals Crawl budget XML sitemaps Schema markup Redirect chains hreflang HTTPS & security Render-blocking JS Index coverage Internal linking Largest Contentful Paint 404 cleanup Core Web Vitals Crawl budget XML sitemaps Schema markup Redirect chains hreflang HTTPS & security Render-blocking JS Index coverage Internal linking Largest Contentful Paint 404 cleanup
The inspection bay

See the dirt before we wash it.

Every wash starts with a full inspection. The one below is a worked example rather than a measurement, and it shows you the shape a real report arrives in: which Core Web Vitals get graded, which issue classes we look at first, and how each finding is ranked. Your numbers come from a crawl of your site and your own field data, and they will not look like these.

Inspection bay is empty Enter a URL and hit Run inspection to see the shape a report arrives in. The figures are worked examples, not a measurement of your site.
The wash tunnel

Three bays. One spotless site.

Nothing here happens behind a curtain. You see the plan, the changes as they ship and the at once. You see what we touch, why we touch it, and how your rankings climb.

01
Pre-soak & inspect

Find the problems

A deep, hand-run technical inspection, not an auto-generated PDF. We crawl the whole site and surface every issue from crawl blocks to shaky Core Web Vitals.

Why
You can't fix what you can't see. Hidden errors quietly bleed traffic and revenue every day.
How
Full crawl, log & index analysis, then a no-fluff, prioritized game plan that hits the fastest wins first.
Screaming FrogAhrefs Search ConsoleLog files
02
Scrub & foam

Fix the errors

Now the magic. Our crew rolls up its sleeves and clears the technical weeds: we work with your devs or take the wheel entirely.

Why
An audit on a shelf changes nothing. Rankings move when the fixes actually ship.
How
Redirect maps, canonicals, schema, render-blocking and code polish, with routine updates so you always know what changed.
RedirectsCanonicals SchemaCore Web Vitals
03
Wax & shine

Review the results

The push doesn't stop when changes go live. We keep a real-time eye on performance and keep the coat of shine fresh.

Why
The web shifts constantly. A site left alone slowly gets dirty again.
How
We track crawl errors, speed and rankings, then send plain-English monthly reports tying our work to your traffic.
MonitoringMonthly reports Crawl healthRank tracking
The wash menu

Pick a wash. Or get the works.

Six technical SEO services. Most sites need three of them, not all six, and part of the job is working out which three. Flip any card for what it covers, why it matters and how we run it. If you are still scoping the work, what technical SEO services include goes through it properly, including the parts worth skipping.

Speed Detailing

We crank your site so it loads faster than a cheetah on rollerskates, nailing Core Web Vitals so shoppers feel the speed.

LCPINPCLS

Speed Detailing

What
Tuning Core Web Vitals (LCP, INP and CLS), the speed signals Google scores you on.
Why
Speed is a small ranking factor and a large conversion one. Expect position to barely move and bounce rate to fall.
How
Image compression, CSS/JS minification, caching, a tuned server and CDN routing.
Page speed Core Web Vitals Fix CLS

Crawl & Index Wash

If search engines can't find your pages, you're shouting into the void. We roll out the red carpet so every key page gets crawled and logged.

robots.txtSitemapsCrawl budget

Crawl & Index Wash

What
Making sure every important page is discoverable, crawlable and indexed, and the junk isn't.
Why
Wasted crawl budget and broken pages mean your best content never reaches the index.
How
Clean robots.txt, crystal-clear XML sitemaps, 404 cleanup and crawl-budget shaping.
Run a technical audit

Structure Polish

A tidy roadmap keeps both visitors and search engines on track. We organise your web kingdom so your strongest pages shine brightest.

Clean URLsBreadcrumbsInternal links

Structure Polish

What
A clean, logical site architecture with smart internal linking and breadcrumb trails.
Why
Good structure spreads ranking power to the pages that matter and helps users (and bots) navigate.
How
Neat URL design, breadcrumbs on every page and power-linking your priority pages.
Internal linking Breadcrumbs

AI-Ready Coat

We dress your content in code that whispers its meaning to Google and future AI visitors, like slipping your info into a tuxedo and a name tag.

SchemaRich resultsAI Overviews

AI-Ready Coat

What
High-octane structured data so search engines and AI engines understand your content.
Why
Rich results win attention in the SERP, and an answer engine can only quote a page it managed to parse.
How
Precise schema markup, entity clarity and content structured for AI Overview visibility.
Schema markup guide

Trust & Security Seal

You can't rank unless visitors can trust you. We force HTTPS, clear mixed-content warnings and set your domain right.

HTTPSMixed contentHardening

Trust & Security Seal

What
Site-wide HTTPS, a clean security posture and a properly canonical domain.
Why
HTTPS is a confirmed ranking signal and a very light one. The real cost of getting it wrong is a browser warning standing between you and the visitor.
How
Force HTTPS, fix mixed content, set HSTS and lock down canonical/redirect rules.
What is a CDN?

Migration & Audit Bay

Moving to a new domain is like cliff-diving, thrilling until the ropes break. We map every step so you keep the rankings you earned.

MigrationshreflangJS SEO

Migration & Audit Bay

What
Safe site migrations, redesign recovery and deep technical audits for complex sites.
Why
A migration is the quickest way to lose rankings that took years to earn, and the damage lands the day you launch.
How
Pre-launch audits, full redirect maps, hreflang for global sites and JavaScript-SEO fixes.
hreflang guide JavaScript SEO
Before & after

Watch the
dirt disappear.

Two states of the same checklist, drawn rather than measured. This is not a client result and there is no site behind it. It is what the four checks below look like when they fail, and what we are aiming at when they pass.

  • Failing Core Web Vitals turned green
  • Crawl errors cleared, index coverage restored
  • Schema, HTTPS and structure locked in
Before: dirty
0/4 passing
LCP 4.8s, Poor
Internal links returning 404
No schema markup
Mixed-content warnings
One SiteWash later
After: washed
4/4 passing
LCP 1.6s, Good
Internal links resolve
Full schema coverage
HTTPS locked & clean
The diagnostic

Three problems, and how to catch them

There are no client logos on this page. Client work sits under NDA, and borrowing a well-known brand to look bigger is the oldest trick on an agency site. Here is the diagnostic instead: the three jobs that make up most of the technical audits we run, what we look for in each, and the check you can run yourself tonight.

Catalogues and faceted navigation

The dirt: what it looks like

A big catalogue spends its crawl in the wrong place. Faceted navigation multiplies colour by size by price into combinations nobody searches for, Googlebot works through them politely, and the new products wait. In Search Console it shows up as a "Discovered - currently not indexed" pile that grows every month while nobody can say which URLs are eating the budget.

The wash: what we do

We take the server log rather than the crawl report, group Googlebot hits by path, and find the patterns absorbing the requests. The ones with no search demand get blocked in robots.txt. Then the internal links that keep offering those URLs get cut, because blocking a pattern you still link to everywhere is a slow fix.

When this is the wrong job

This only pays on sites big enough for crawling to be the constraint. Under a few thousand URLs, crawl budget is almost never why a page is missing, and an audit that leads with it is padding.

How we scope a technical SEO audit

Where the crawl actually goes grep Googlebot access.log | awk '{print $7}' | sed 's/?.*//' | sort | uniq -c | sort -rn | head -20 Your own log is the only honest answer here. Search Console aggregates too hard to show you the pattern.
Whether the facets are reachable curl -s https://example.com/robots.txt | grep -i disallow Compare that against the paths in the list above. A heavy pattern missing from it is your leak.
Replatform and redesign fallout

The dirt: what it looks like

Traffic drops after a replatform and the first meeting is always about content. It is usually the redirect map. Chains that pass through two or three hops, a few hundred old URLs pointed at the homepage instead of their real match because that was quicker, and an XML sitemap still advertising the old set weeks later.

The wash: what we do

We pull the old URL inventory from whatever still has it, logs, the previous sitemap, an old crawl, and map each entry to its actual replacement rather than to the nearest category. Every chain gets flattened to one hop. After that we watch index coverage instead of rankings, because coverage is what moves first and it moves in days rather than weeks.

When this is the wrong job

A clean redirect map recovers what the old URLs had earned. It will not recover rankings the old site was already losing, and it cannot help if the new templates quietly dropped the copy that was doing the ranking. Check that before blaming the redirects.

Our site migration service, step by step

Chain length on a sample of old URLs curl -sIL https://example.com/old-path/ | grep -iE '^(HTTP/|location:)' One 301 then a 200 is correct. Two or more redirects before the 200 is a chain worth flattening.
What the sitemap still advertises curl -s https://example.com/sitemap_index.xml | grep -o '<loc>[^<]*' | head -20 Old URLs in a live sitemap keep the crawler busy re-confirming pages you already moved.
Client-rendered listings

The dirt: what it looks like

The page looks finished in a browser and close to empty in the HTML response. Listings that only appear after hydration can sit outside the index for weeks, and the frustrating part is how quickly you can tell: the raw response either contains the product names or it does not.

The wash: what we do

We diff the raw HTML against the rendered DOM, list what only exists after JavaScript runs, and then argue about which of it genuinely needs to be in the server response. Usually that is the headings, the copy and the links, not the interactive parts. The links matter most, because a crawler that cannot see them cannot find the next page.

When this is the wrong job

Google does render JavaScript, so this is a delay and a cost problem rather than a wall. If a page is genuinely absent from the index, rendering is one candidate among several and often not the right one. Rule out the boring causes first.

JavaScript and framework SEO service

What arrives before JavaScript runs curl -s https://example.com/category/ | grep -c '<a ' Run the same count against the rendered DOM in DevTools. A large gap is the size of your problem.
Whether the crawler gets something different curl -sA 'Mozilla/5.0 (compatible; Googlebot/2.1)' https://example.com/ | wc -c Compare against a normal request. A big difference is worth understanding before anyone calls it a fix.
Measured here

We point the tools at our own site first.

Anyone can publish a speed number. These four came off this site on 18 August 2026, and the command that produced them is on the right, so you can check whether we are telling the truth before you trust anything else on this page.

53ms Time to first byte, page served from cache
0.65s Same URL, cache bypassed, full PHP render
12x What the page cache is worth on this hardware
57 Technical guides published on this site
Reproduce it 18 Aug 2026

Three pulls each, cached and bypassed. The query string is what pushes the request past the page cache and into PHP.

for i in 1 2 3; do
  curl -s -o /dev/null -w "%{time_starttransfer}\n" \
    https://technicalseoservice.com/pillars-of-seo/
done
# 0.053  0.053  0.055

for i in 1 2 3; do
  curl -s -o /dev/null -w "%{time_starttransfer}\n" \
    "https://technicalseoservice.com/pillars-of-seo/?nocache=$i"
done
# 0.947  0.638  0.651

Note the spread on the uncached pulls. The first was 0.947s and the next two landed near 0.64s, so a single measurement of an uncached render is close to worthless. That is worth remembering when you read an audit that quotes one number for your server, including ours.

Wash packages

Pick your level of clean.

Priced on value and complexity, not by the hour. Every package starts with a free scan so you know exactly what you're paying to fix.

Express wash
Audit & Strategy

For teams that need a data-driven playbook before they touch a thing.

$500to $2,500
  • Deep crawl of the whole site
  • Speed & Core Web Vitals check
  • Every technical issue found
  • Prioritized fix-it playbook
Get the audit
Most popular
Full detail
Complete Tune-Up

You want us to find and fix all the trouble. The works.

$1,000to $5,000
  • Everything in Audit & Strategy
  • We ship every fix
  • Schema markup included
  • Final report showing the wins
Book the tune-up
Wash club
Ongoing Monitoring

You want us to keep the site spotless, month after month.

$300to $1,000+ / mo
  • Monthly health checks
  • Continuous speed tuning
  • New issues fixed as they appear
  • Calls & reports that keep you in the loop
Join the club
Apps from Technical SEO Service

We build the best apps to improve your site.

We don't just wash sites by hand. We engineer the tools that do the heavy lifting. Every app we ship is purpose-built for technical SEO: faster pages, cleaner code, and better visibility in Google and AI Overviews. More tools are on the way.

Purpose-built for technical SEO
Powered by the latest AI
Faster pages, better Core Web Vitals
More visibility in search & AI
Explore our apps
Before you hand us the keys

Questions, answered.

Crawling and indexing, site speed and Core Web Vitals, structured data, redirects and canonicals, internal link structure, and whatever the site puts in front of a renderer. On a given site perhaps three of those matter and the rest are already fine. Working out which three is the first job, not an upsell.

No. We are engineers rather than sales reps, and we refuse auto-generated PDF audits. We diagnose and repair in the same sprint, working with your dev team or taking the wheel ourselves.

Index coverage responds first, usually in days, because it only takes a recrawl. Core Web Vitals field data lags by design: Chrome UX Report runs on a 28-day rolling window, so a speed fix that lands today shows up in that data roughly a month later. Rankings are the slowest and least predictable of the three, and anyone quoting you a date for them is guessing.

It is a fair worry, and the honest answer is that any change can. We plan each one, test before we ship, and keep you updated at every step. For migrations we map every redirect so you keep the rankings you earned.

When the site is small, already crawlable and already fast. If a few hundred pages are indexed and loading well, the ceiling is content and links, and a technical audit will hand you a tidy list of things that were never costing you traffic. We would rather tell you that up front than sell the audit.

Contact us and we will inspect the site, point at the problems that actually matter, and tell you what to fix first. The sample report above shows the format, not your numbers.

More questions? Read the full FAQ or read how we work.

Free scan, no obligation

Your site is hiding potential.
Let's wash it out.

Hand us the keys. We'll inspect your site, point to the problems that matter, and tell you the steps to take now, then build the strong, spotless site that brings real growth.

Start your free SiteWash Run the scanner first

We Find. We Fix. You Rank.

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